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From everyday users to social media influencers, consumers are paying more attention to packaging these days. Posting unboxing videos is common, placing pressure on brand owners to give consumers that something extra to make their packages pop. Rigid boxes give you an ideal combination of standout branding opportunities, sturdy product protection and a high sustainability profile.
Rigid boxes (also called set-up boxes) are thicker than regular folding cartons and do not fold or collapse. They are ideal to use when the package content is heavy and needs extra support, or when you want to promote a high perceived value for a product.
Rigid boxes are often wrapped to add more of a special effect. They come in a huge variety of styles, shapes and closure types, so you can customise and embellish the way you want to make them look and feel special.
You can use greyboard or wood as the base material. Greyboard contains several layers of recycled fibres that give the box its strength and distinctive properties.
Wide range of box styles, closures and embellishment options
Can be embossed, foil-stamped or wrapped in fine art paper
High perceived product value by end consumer
Stronger and more durable than folding cartons
Made from sustainably produced, renewable material, recyclable and repurposable
Lamination - scratch-proof, glossy, matt, soft touch
Varnish
Spot UV
Hot foil stamping
Embossing and Debossing
High-end electronics
Luxury items and gifting
Beauty products
Gourmet food and spirits
Board games
Stora Enso’s greyboard is made from 100% recycled fibres. And our wood-based option uses a renewable material that is sustainably sourced and produced at ISO and OHSAS facilities, with FSC® and PEFC™ certification on request.
Rigid packaging is also great for repurposing. Whether the box is something simple or the pinnacle of perfection, consumers will often save and repurpose it for a different use in their homes or offices. The creative possibilities are endless.
Package your products to perfection with rigid boxes. Rigid packaging is sturdy, offers extra protection and nearly endless finishing and embellishing options for a premium consumer experience.